Jongwon Baek "Don't kill companies that are distorted and enraged"

Jul 22, 2024

"It's really unfair. It's killing a company." The restaurant businessman Jongwon Baek has expressed his disapproval of the controversy over the Don Bolkatsu.

On the 22nd, Jongwon Baek will explain his channel 'Jongwon Baek'Yeon Don Volkatsureleased a video titled '.

I thought a lot about whether I should film this video first for the Jongwon Baek, but I'm sorry," he bowed his head. Then "It can be called an explanatory video or an expression of a position. I think we need to explain the facts we have. Even now, I keep getting calls from 'Are you okay' and 'Don't be tired' These people already believe in the content of the article. Please watch this video to see how unfair I am and how angry I will be..."

Earlier, franchisees of Jongwon Baek's franchise brand Yeondon Volkatsu reported Dubon Korea, a food service company led by Jongwon Baek, to the Fair Trade Commission on charges of violating the franchise business law. The gist was that the headquarters recruited franchisees and violated the right of store owners to set menu prices by promising false and exaggerated sales and profit rates to prospective franchisees. In response, Jongwon Baek refuted "In the process of signing a franchise contract, etc., information such as average sales, cost ratio, and profit and loss of stores nationwide was provided transparently based on objective data."

The Jongwon Baek said "The incident began in June when eight owners of Yeondon Volkatsu launched a collective action"Since then, related articles have been expanded and reproduced, and our Dubon Korea has been criticized. I respect and respect people in the media. Many people try to change society by finding out bad things, but what I felt unfair was that I had to listen to the other side's position without believing any tempting story while preparing for the article. When the first article was published, it was said that we asked for counterargument data from our side an hour ago. If I hadn't prepared the data, I would have been very embarrassed, but I submitted the data because I was ready."

The following article then requested counterargument data five hours before the article was published. It doesn't make sense, so the article went out like that even though I explained it enough. It turned out that the vitality of the brand operated by Dubon Korea is very short, but it is a wrong article. I was confused as well, but the viewers were like, 'That's a real con artist? I knew it would be like this," he added.

In the article, Jongwon Baek pointed out that the two terms 'Duration' and 'Duration' are incorrectly used, and 'Duration' refers to the period from the date of opening of the store to the date of closing the store, and 'Duration' refers to the period from the date of opening of the store to the time of reporting the information disclosure (Duration of Business").

He then wrote that "Dubon Korea's average duration of 7 years and Dubon Korea's duration of 3 years used in the article 'Franchitz average duration of 3 years' is data on business periods'" and that the disclosed business period is the duration. It's not an error, it's really wrong. Who would commission a franchisee's company with a short life span? I will never do it. It also hurts the franchisees, he said.

In addition, compared to 2010 and 2023, sales per store were halved, but sales at the headquarters increased nine-fold, according to the article "There were no small brands at all in 2010, and the average store size was from 50 pyeong to 150 pyeong. Sales at large acreage stores are high. When we come to 2023, we have a small store of about 10 pyeong, and when comparing a small store with a large store, isn't it good if the small store is half the sales of the large store?," he asked back.

The Jongwon Baek "Of course, it's not that we're not at fault. There was something I missed and I should have worked harder. I feel sorry for the store owners, and it seems that the store owners were unintentionally damaged a lot. It's not an individual problem, it's a company problem, and it's a lifeline for 2,900 store owners. This is really not it. It's killing a company." We're not that big of a company. I'm trying to become a big company, but I shouldn't do this. Not like the article says. Small business owners are the most important, but even companies that work hard with good ideas should not be killed."

joyjoy90@sportschosun.com

Jongwon Baek "Don't kill companies that are distorted and enraged"

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