MBC's 'Entertainment Trend' Kim Dae-ho captivates the broadcasting board! Kim Sungjoo is No. 1 in badminton ratings
Jul 28, 2024
|
According to data released by Nielsen Korea, a survey agency specializing in ratings, broadcasts of mixed badminton doubles and women's singles broadcasts by South Korea's Seo Seung-jae and Chae Yoo-jung and Kim Ga-eun, respectively, which were broadcast live on MBC on the 27th, topped their competitors with 2.0% and 3.5%, respectively.
Announcer Kim Dae-ho, who received great attention even before the start of the Olympics after being selected as a caster for the 2024 Paris Olympics Badminton event, drew attention from viewers by showing fantastic chemistry and exciting broadcasts with commentator Soo Soo-hyun, an Olympic gold medalist and badminton legend, in the women's singles qualifying round in Paris Olympics mixed doubles with Seo Seung-jae and Chae Yoon-jung and Kim Ga-eun.
After successfully making his debut as a caster by achieving the top ratings in his first Olympic broadcast, 'Kim Dae-ho Caster' will continue to prove his competitiveness as 'Caster' in a game where the whole nation's attention is focused through in-depth and kind commentary in the remaining badminton games.
Meanwhile, MBC ranked No. 1 in ratings in major competitions with the strongest combination of `national caster' Kim Sung-joo and"entertainment trend' Kim Dae-ho at the 2024 Paris Olympics. Thanks to the effect of increasing competitiveness in viewing, MBC"News Desk" also ranked No. 1 in ratings, surpassing its competitors, with 6.3 percent of households in the Seoul metropolitan area and 2.2 percent of 2049 viewers.
mj.cho@sportschosun.com
