Actor Kim Soo-hyun's global influence has been proven.
Kim Soo-hyun, who was recently selected as a model for Shinhan Financial Group, even secured Shinhan Vietnam Bank. It is common for brands that sign advertising contracts with Kim Soo-hyun to expand overseas such as Japan, Thailand, the Philippines, and Indonesia, but financial companies are drawing attention because they are unusual. Shinhan Vietnam Bank said it believes that Kim Soo-hyun conveys the image of a reliable, professional, and kind bank. "We expect that Kim Soo-hyun's long-established positive image will create great value and contribute to increasing brand awareness in the Vietnamese market, especially among young customers."
On July 28, he attended the 'KCON LA 2024(KCON LA 2024)' and served as the host of"Meet & Greet Special Fan Meeting" and"M COUNTDOWN". At a special fan meeting, Kim Soo-hyun communicated with fans on a variety of topics, including revealing the behind-the-scenes story of the drama 'Queen of Tears', adding heat to the scene and recommending K-pop songs that match the theme. The M Countdown stage, which became the host, was broadcast live across the United States during prime time through the five major U.S. broadcasters 'CW Network'.
The popularity of Kim Soo-hyun and 'Queen of Tears' was also noted by foreign media. In the US media 'Forbes', a huge audience participated in Kim Soo-hyun's special fan meeting, and I have never seen such an enthusiastic audience. As a reporter in charge of hosting his fan meeting, I have been to an event where Hollywood stars gather and fans are enthusiastic, and the deafening shouts, screams and cheers I heard at Kim Soo-hyun's fan meeting left a strong impression" was reported.
Also 'LA TIMES' is 'Oppa, I love you!Korean actor Kim Soo-hyun appeared on stage when the shouts of "' rang out, and he was overwhelmed by the huge crowds.'"His popularity has been steadily rising since his debut. The latest installment 'Queen of Tears' was a success and was one of the highest-rated non-English-speaking shows in the Netflix series this year.
On August 10, we met with Hong Kong fans through the "2024 Asia Tour EYES ON YOU". Kim Soo-hyun led the atmosphere cheerfully with his witty remarks and melted the hearts of fans in response to fans' requests to sing 'Lemon', which was a hot topic in Japan, in Hong Kong.
Kim Soo-hyun, who is solidly maintaining her position as a global star by creating another syndrome with 'Queen of Tears', confirmed Disney+'s original series 'knock-off' as her next film. It is a story about a man whose life was completely changed by the IMF from an ordinary office worker to a world-class king of the fake market, and Kim Soo-hyun plays the character Kim Sung-joon, who goes beyond Korea to become the king of the fake market around the world with his extraordinary brain, quick response, and intense desire.
Kim Soo-hyun's transformation into the fake world's king will be released worldwide through Disney+ in 2025.
lunamoon@sportschosun.com
