Jennie's New Song 'Mantra' Ruled Ineligible for KBS Broadcast Due to Brand Mentions

Oct 23, 2024

Jennie's New Song 'Mantra' Ruled Ineligible for KBS Broadcast Due to Brand Mentions
BLACKPINK Jennie's new song 'Mantra' has been deemed ineligible for KBS broadcasting.

According to KBS’s song review on the 23rd, 'Mantra' was judged ineligible for broadcast due to lyrics that violate Article 46 of the Broadcasting Review Regulations, which restrict advertising content by mentioning specific product brands.



If a song is deemed ineligible, the problematic lyrics can be corrected or removed for re-evaluation. Until then, it cannot be aired on KBS programs.

'Mantra' is Jennie's first new song in over a year, following 'You & Me' released in October last year. The song delivers a message of self-love and mutual support.




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