Byeun Wooseok Tops December Brand Reputation Rankings

Dec 04, 2024

Byeun Wooseok Tops December Brand Reputation Rankings



Actor Byun Woo-seok is over singer Lim Young-woong and group BLACKPINK.

According to the big data analysis of advertising model brand reputation in December 2024, it was analyzed in the order of 1st place, Byun Woo-seok 2nd place, Lim Young-woong 3rd place, and Black Pink. The Korea Corporate Reputation Research Institute measured 38,354,252 advertising model brand big data measured from November 4, 2024 to December 4, 2024 using the participation index, media index, communication index, and community index through consumer behavior analysis. Compared to 28,334,367 ad model brand big data in November, it is up 35.36%.

The brand reputation index is an index created through brand big data analysis by finding that consumers' online habits have a great influence on brand consumption. Advertising model brand reputation analysis can measure consumers' relationships with advertising model brands, positive evaluations, media interests, and consumers' interest and communication.



Advertising model brand reputation analysis analyzes the relationship between advertising model brands and consumers through big data reputation algorithms for brands at the top of brand reputation. The detailed indicators of the advertising model brand reputation index included weights for advertising channels.

In December 2024, the 30th place in the advertising model brand reputation was analyzed in the order of Byun Woo-seok, Lim Young-woong, Blackpink, Son Heung-min, Cha Eun-woo, Kim Soo-hyun, BTS, Gong Yoo, Espa, Ma Dong-seok, Seventeen, Jongwon Baek, Kim Hye-soo, Ive, Kim Jong-guk, Shin Yoo-bin, Lee Chan-won, Kim Tae-ri, IU, Kim Go-eun, Tae-yeon, Bibi, Red Velvet, Kim Yu-na, Kang Daniel, Park Eun-bin, Young-tak, Um Tae-gu, and Shin Dong-yup.





lunamoon@sportschosun.com