Korea Management Association Raises Concerns Over NewJeans-ADOR Contract Dispute

Dec 03, 2024

Korea Management Association Raises Concerns Over NewJeans-ADOR Contract Dispute



The Korea Management Association (hereinafter referred to as Han Mae-yeon) expressed concern about the exclusive contract dispute between Newzins and Adore.

Han Mae-yeon said on the 3rd that `As the dispute between Doror and Newzins intensifies, it is adversely affecting our pop culture and art industry in many ways. Our pop culture and arts industry respect each other's exclusive contracts between the artist and the agency based on mutual trust. This foundation incorporates decades of consideration and trust between artists and entertainment agencies, which simply means that a problem does not mean that it is a condition for the termination of the contract."

Then "Newzins' position, which ignored all procedures, can only be interpreted as not taking into account the mutual efforts required to maintain the contract from the beginning or not having any intention of doing so. Newzins' claim to terminate the contract is outrageous"It should be very cautious in that the loss of effectiveness of the relay through unilateral claims of termination of the contract can deal a big blow to the trust relationship of the overall exclusive contract.

" The claim that the exclusive contract can be terminated only by declaration in the event of a dispute has devastating consequences for the Korean pop culture and arts industry. The issue of termination of the contract should be discussed under the premise of maintaining and supplementing the contract," he stressed.



In addition, the company has no choice but to become an underdog of an exclusive contract as long as it has made investments first. However, the current law does not take any action in consideration of the company's position. If you want to terminate the contract maliciously, there is nothing you can do to maintain the contract other than to finally claim damages. In this respect, the current Newzins-like approach is a very malicious way to shake the foundations of our pop culture and arts industry. "I hope Newzins will withdraw its existing position and respond to the conversation with the company."

Newzins announced on the 29th of last month that it would terminate its exclusive contract with its agency, Adore. The members argued that there was no reason to pay penalties or lawsuits because Odor violated his exclusive contract.



Korea Management Association Raises Concerns Over NewJeans-ADOR Contract Dispute
Next is the full entry of the Korean Maehyup.

The recent escalation of disputes between Adore and Newzins has adversely affected our pop culture and art industry in many ways. On this issue, this alliance talks about the problems of exclusive contracts with the group Newzins, the public's perspective on it, and the disappointment felt by industry workers, and expresses its position with the hope that our pop culture and arts industry will take a leap forward once again from the perspective of the pop culture and arts industry workers.



Our pop culture and arts industry respects each other's exclusive contracts between the artist and the agency based on mutual trust. This foundation incorporates consideration and trust between artists and entertainment agencies built over the past decades, which simply means that a problem does not mean that it is a condition for the termination of the contract.

However, the position of Newzins, which ignored all procedures, can only be interpreted as not taking into account the mutual efforts required to maintain the contract from the beginning or not having any intention of doing so. Our law basically protects contracts made, and deals with disputes by holding them accountable if they reach the termination stage of the contract. This is meaningful in protecting the contract until it is completely terminated, so it can be said that Newzins' current claim to terminate the contract is absurd.

In addition, the loss of validity of the contract through this unilateral claim of termination should be very careful in that it can take a toll on the trust relationship of the overall exclusive contract.

Artists and entertainment agencies are not just working relationships, but work is carried out in a mutual partnership. Under the exclusive contract, artists should do their best to cooperate with the agency's activities, and the agency should support various activities so that the artist's talents and qualities can be maximized. However, the claim that the exclusive contract can be terminated only by such a declaration in the event of such a dispute has devastating consequences for the Korean pop culture and art industry, which has been investing since its trainee days, not a short-term contract. How can anyone guarantee the validity of an exclusive contract if the contract is terminated only by declaration, and who can invest on the basis of these uncertain contracts? In this sense, the termination of the contract should be approached very carefully, and the issue of termination of the contract should be discussed under the premise of maintaining and supplementing the contract.

Lastly, the popular culture and arts industry, especially our industry for popular singers, has been carried out in accordance with the principle of 'pre-investment regret count' from the past to the present. As long as the company has invested first, it has no choice but to become an underdog of an exclusive contract.

In particular, the biggest challenge for companies that have grown rookies through investments is to protect those artists as much as possible, maintain contracts well, and generate profits, at least until they generate profits beyond their investments. In other words, in the event of a dispute between various artists and agencies, they have no choice but to maintain and preserve exclusive contracts in the position of 'B'. However, the current law has no measures taking into account the company's position. In particular, if you want to terminate the contract maliciously, there is nothing you can do to maintain the contract other than to finally claim damages. From this point of view, the current Newzins-like approach is a very malicious way to shake the foundations of our pop culture and arts industry.

Therefore, this Union wishes Newzins to withdraw its existing position and respond to the dialogue with the Company, sincerely hope that the dispute will be concluded well, and earnestly wishes that it will not flow to the worst.

In addition, it was possible to see how big a weakness exists in maintaining stable contracts under the current laws. Therefore, I hope that government departments and other officials can discuss the long-term development of the industry from the ground up. For the continuous development of our pop culture and arts industry, we will do our best to continue to watch the issue and respond actively. Thank you.



silk781220@sportschosun.com