Song Ji-hyo Launches Underwear Brand with Bold Pictorial
Jan 03, 2025
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On the 28th, Song Ji-hyo drew attention by posting a pictorial photo on her SNS with the words 「2024.12.29 am 10:00 am OPENING」. Her brand 'NINA.SSONG' is a brand that mainly sells underwear and pajamas, and officially opened at 10 a.m. on the 29th.
In the pictorial, Song Ji-hyo performed various poses as a model herself. Loved for her easygoing charm, she showed a twist by revealing her solid body and glamorous charm in this pictorial. In particular, the appearance of wearing underwear designed by him gave us a glimpse of the challenging and passionate CEO.
Song Ji-hyo appeared on the YouTube channel 「Pinkyego」 earlier and prepared for eight years to launch a brand of perfume and underwear" he once said. She went to Dongdaemun, touched the fabric, selected it herself, and prepared it meticulously"He expressed his affection for the brand. In addition, "There are many difficulties in running it myself, but I'm doing my best with two employees."," he said. In response, Yoo Jae-seok sent a message of support, saying, `The project Jihyo is really working on with affection.'
Song Ji-hyo, who debuted as a cover model for the magazine 'Kiki' in 2001, was recognized for her acting skills in films 'Ssanghwageom', 'New World', and 'Wind Wind Wind'. Since 2010, he has been a regular member of the SBS entertainment program Running Man and has been constantly loved by the public. In addition, she will continue her new challenge by appearing in the JTBC documentary 'Deep Dive Korea: Song Ji-hyo's Haenyeo Adventure', which will be released in 2025.
mj.cho@sportschosun.com