20,000 people were at the peak of their popularity...Why is the black-and-white chef Choi Kang-rok's restaurant closed?
Feb 13, 2025
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On the 13th, a media outlet reported that Chef Choi Kang-rok's 'Restaurant Neo' ended its business in December. In fact, if you search online, it will be displayed as 'Closing Business', and it is impossible to connect to a restaurant by phone.
Chef Choi Kang-rok, however, said that the reason for closing the restaurant was not because of the sluggish business, but because it was a decision for a new challenge. His acquaintance has been planning to open a new store for a long time"It is difficult to operate or has nothing to do with broadcasting activities or rent issues." As a result, Chef Choi Kang-rok is expected to open a new restaurant after a preparation period.
After making his name known as the winner of MasterChef Korea 2, Chef Choi Kang-rok once again drew attention by appearing on Netflix Black and White Cook. After the show, 'Restaurant Neo' received explosive attention and became one of the most searched restaurants on the reservation platform Catchtable. In particular, as soon as the reservation window opened, 20,000 people gathered, and the reservation for a month was closed in just one minute.
Meanwhile, Chef Choi Kang-rok is currently appearing on JTBC 'Please Take Care of My Refrigerator' and is also about to release the first Netflix entertainment 'Heading Restaurant'. Attention is focusing on what new projects he will introduce after the restaurant closes.
mj.cho@sportschosun.com