YouTube is awesome. Choo Sung-hoon and Son Heung-min also beat them! Sports star brand reputation No. 1
Feb 19, 2025
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As a result of big data analysis in February 2025 of sports star brand reputation, it was analyzed in the order of No. 1, Choo Sung-hoon, No. 2, Son Heung-min, No. 3, Lee Dae-ho.
The Korea Corporate Reputation Research Institute measured 83,762,344 sports star brand big data measured from January 19, 2025 to February 19, 2025 through consumer behavior analysis to measure the participation index, media index, communication index, and community index for star brands. Compared with 78,954,800 sports star brand big data in January, it is up 6.09%.
The brand reputation index is an index created through brand big data analysis by finding that consumers' online habits have a great influence on brand consumption. Sports star brand reputation analysis can measure consumers' relationships with sports star brands, positive evaluations, media interests, and consumers' interest and communication.
Sports star brand reputation analysis analyzes the relationship with consumers through big data reputation algorithms for brands at the top of brand reputation, which analyzed sportspeople who are active in various fields. The recommendation index was included as a weight in the detailed index of the sports star brand reputation index.
The 30th place in the sports star brand reputation in February 2025 was analyzed in the order of Choo Sung-hoon, Son Heung-min, Lee Dae-ho, Yoo Seung Min, Kim Min-jae, Ryu Hyun-jin, Kim Do-young, Kim Ha-sung, Park Ji-sung, Ahn Jung-hwan, Lee Jung-hoo, Kim Dong-hyun, Seo Jang-hoon, Kim Tae-kyun, Kim Yu-ri, Choo Shin-soo, Yang Hyun-yeop, Lee Seung-ho, Kang Min-ho, Yoon Seok-min, Kim Yeon-kyung, Shin Yoo-bin, Won Tae-in, Lee Dong-guk, Hwang Hee-chan, Ha Seung-jin.
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In second place, Son Heung-min's brand was analyzed at 4,432,899, with the participation index of 911,530 media index of 1,040,353 communication index of 1,237,303 community index of 1,243,714. Compared to the brand reputation index of 15,279,450 in January, it fell 70.99%.
In third place, Lee Dae-ho's brand was analyzed at 3,691,983, with the participation index of 181,207 media index of 607,919 communication index of 1,379,040 community index of 1,523,817. Compared to the brand reputation index of 2,767,840 in January, it rose 33.39%.
In fourth place, the Yoo Seung Min brand was analyzed at 3,631,619 with the participation index of 394,423 media index of 1,516,983 communication index of 913,302 with the communication index of 806,911.
In fifth place, Kim Min-jae's brand was analyzed at 3,486,524, with the participation index of 297,496 media index of 714,712 communication index of 1,211,775 community index of 1,262,542. Compared to the brand reputation index of 3,234,522 in January, it rose 7.79%.
Koo Chang-hwan, director of the Korea Enterprise Reputation Research Institute, said "As a result of big data analysis in February 2025 of sports star brand reputation, the Chu Sung-hoon brand ranked first." Analyzing the sports star brand category showed a 6.09% increase compared to 78,954,800 sports star brand big data in January. According to the detailed analysis, brand consumption fell 5.55%, brand issues rose 10.71%, brand communication rose 0.06%, and brand spread rose 11.33%." the reputation analysis.
The Chu Sung-hoon brand, which ranked No. 1 in the sports star brand reputation in February 2025, was followed by a high score of 'confrontation, challenge, reveal' in link analysis, and 'Yanoshiho, YouTube, Azo C' in keyword analysis. In the positive negative ratio analysis, the positive ratio was analyzed at 85.08%. "Brand analysis.
Sports Star Brand Reputation The brands that analyzed big data in February 2025 were Choo Sung-hoon, Son Heung-min, Lee Dae-ho, Yoo Seung Min, Kim Min-jae, Ryu Hyun-jin, Kim Do-young, Kim Ha-sung, Park Ji-sung, Ahn Jung-hwan, Lee Jung-hyun, Kim Seo-hoon, Kim Tae-kyun, Kim Yu-na, Se-ri, Choo Shin-soo, Yang Seung-yeop, Kang Min-ho, Yoon Seok-min, Kim Yeon-kyung, Shin Yoo-bin, Won Tae-in, Lee Dong-guk, Hwang Hee-chan, Ha Seung-jin, Koo Ja-wook, Choi Hyung-woo, Jung.
lyn@sportschosun.com
