Hoyo Bus, 'Wonshin X Mega MGC Coffee' Event Completion Data
Aug 29, 2024
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The collaboration was held simultaneously at 3,100 Mega MGC Coffee stores nationwide for five weeks from July 25 to the 28th. According to the company, it received great response by introducing three special menus using the theme of "Wonshin" and five limited goods, including tumblers, mugs, acrylic stands, acrylic key rings, and stick coffee.
In particular, the cumulative sales of collaboration menus and goods exceeded about 800,000 during the collaboration period. It can be said that the mega-MGC coffee app's 'MegaOder', which can participate in the Stamp Challenge, reflects the popularity of 'Wonshin', with the number of users increasing five times compared to the previous month.
In addition, the offline on-site event held at Mega MGC Coffee Yeoksam GFC branch from the 1st to the 4th was sold out within five minutes of the pre-booking start, and about 2,000 people visited the site for a total of four days to participate in chanting and mini-games.
An official from Hoyobus Korea expressed his gratitude for the warm interest and support given to the collaboration between the mega-MGC Coffee"We plan to continue various events to communicate with users and convey joy in the future."
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