Kakao announces 'Closer, Kakao' slogan for group integration win-win business

Sep 30, 2024

Kakao announces 'Closer, Kakao' slogan for group integration win-win business


On the 30th, Kakao announced the group integrated win-win business slogan of 'Closer, Kakao'.

Kakao explained that this means that it will support anyone to enjoy daily convenience and necessary future as well as relationships between people closer by utilizing Kakao's technology and services.

Kakao Group's co-prosperity aims to strengthen the growth and capabilities of various stakeholders such as partners, creators, future talents, and digital underdogs as well as users. By using technology and services to connect partners and customers, it helps business success, seeks to close the digital gap, and helps future developers and creators get closer to their dreams.

The representative win-win programs promoted by Kakao Group under the slogan of 「Closer, Kakao」 include"Project Regular" which supports small business owners to communicate more closely with customers using digital,"Senior Digital School" to improve digital utilization ability of the elderly,"Kakao Tech Bootcamp" and"Kakao Tech Bootcamp" which help strengthen technological and digital citizenship capabilities of future talent, and"Tech-Impact" which seeks to solve social problems with technology.

Starting with the announcement of the slogan, the company plans to integrate and communicate win-win projects that were previously conducted individually by Kakao and its affiliates as a whole group, and also promote synergy between projects. Kakao also said that various projects are scheduled, including the establishment of a website where you can check win-win programs in one place, the production of campaign videos, and user-participating events.

"Starting with the announcement of the slogan for win-win integration, we plan to conduct various campaigns," a Kakao official said. "In the future, Kakao will continue to work tirelessly to solve social problems using technology and services and bring the daily life and future closer to us all."





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