"oral care' was pointed out as a key point of oral care. In addition, due to the recent generalization of tooth whitening procedures, there may be cases in which teeth chills after the procedure, so there is a high interest in managing them.
According to an announcement by IPSOS, a market research and consulting company, among the benefits and effects that domestic consumers expect of toothpaste, 'Have management' was included in the top three for all ages. Accordingly, consumers are also paying attention to toothpaste that can manage gums and bad breath at once.
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| ◇'Parodontax Herb Fresh Toothpaste' |
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For the first time in four years, Parodontax has introduced a new product 'Parodontax Herb Fresh Toothpaste', which eases the salty taste of existing products and adds herbal recipes. Formula, which will be released in Korea for the first time around the world, is applied so that consumers who are not familiar with the salty taste can use it without burden. The herbal recipe for flavoring agents applied to the new product was developed by mixing essential herbs such as chrysanthemum flowers, peppermint, pine needles, eucalyptus, and ginger. 'Sodium Bicarbonate', which accounts for 62% of Parodontax toothpaste, is characterized by a salty taste with ingredients that help prevent gum disease by physically destroying plaque bacterial membranes. Through this new product, the effect is maintained, but it has been improved so that it can be used more refreshingly.
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| ◇'Aquonic sea salt shirin toothpaste' |
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Kangwon Deep Water, a company specializing in deep marine water, launched last month a sensitive tooth only 'Aquonic Sea Salt Shirinyi Toothpaste'. It contains tricalcium phosphate, which is the same as tooth components, and deep ocean water salt collected from 605m off Goseong, Gangwon-do, to protect the ivory customs connected to tooth nerves, helping to relieve and prevent symptoms due to tooth wear. Clean salt extracted from deep ocean water and 24 plant-derived natural ingredients help prevent tooth decay and gum health. In addition, dental type silica is included to effectively manage plaque and plaque while minimizing tooth wear. The triple-mixed mint scent provides a cool and refreshing feeling of use and removes the salty taste.
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| ◇Sensodyne Complete Protection Plus |
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Sensodyne, a sensitive care toothpaste brand, has also recently introduced an all-in-one care toothpaste 'Sensodyne Complete Protection Plus' that provides a total of 8 types of oral care at once, including anti-plag, cavity prevention, bad breath removal, fluorine-containing, and keeping them white, as well as preventing and alleviating sensitive teeth (syringe).
It is explained that it has potassium nitrate (KNO3) ingredients approved by the U.S. FDA to help prevent and alleviate sensitive teeth, and furthermore, it helps keep teeth white by removing tooth stains by applying 'Advanced Cleaning System'.
An industry official said, `As functional toothpaste stands out in the current toothpaste market and preference for premium products is increasing, consumer surveys also clearly show a tendency to prefer toothpaste that can care for various needs even if it is expensive.'
This article was translated by Naver AI translator.
