Are regional demeaning abyss 'Sik University', donation in kind → nutrition county → nutrition promotion desperate reflection
Aug 21, 2024
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'Sik University' will sequentially release special contents for the introduction of Yeongyang-gun, Gyeongsangbuk-do and promotion of the festival for about two weeks from the 20th. This special content contains the characteristics of the Yeongyang-gun area in detail in the style of 『Fisik University" and 『Fisik University" as they continue to communicate with each other to create synergy.
'Sik University' released the highlight of a promotional video that can cover the entire Yeongyang-gun area on the 20th as its first content. From birch forests where you can smell natural air to Doodle Village, which boasts harmony with nature, Suha Valley with clear rivers, wind power generation complexes with magnificent dignity, towering beautiful sunbawi, and firefly observatory where you can observe the night sky, attractions from all over Yeongyang-gun are included.
Prior to this, a video titled 'Hello, I'm the head of Yeongyang-gun' was released, and Oh Do-chang, the head of Yeongyang-gun, appeared in person and received a lot of help from the in-kind donation given by 'Sik University' at the time of the recent flood. 'The College of Music is trying to help develop and promote nutrition." In addition, "I would like to officially suggest the guidance of tourist attractions in Yeongyang-gun and the promotion of the representative festival 'Yuyang Pepper Hot Festival". I look forward to the promotion of 'Fish University' for fun and informative nutritional groups" he said.
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When the arrows of criticism poured out, 'Smith University' lowered the video 15 days after the video was released and apologized, saying, `No excuse, I feel responsible and apologize in all areas,' but the viewers were cold. The number of subscribers dropped sharply from 3.18 million to 2.87 million, followed by criticism against 'Sik University'. The main reason was that the apology response was too late. Since then, 'Sik University' has sought ways to support Yeongyang-gun in the process of continuing self-reflection. Last month, he donated 50 million won in kind to the news of torrential rain in Yeongyang-gun, and the Yeongyang-gun Office also thanked him for his donation of goods"Acknowledging the efforts of the College of Peasants. Nevertheless, the atmosphere of 'Smith University', once branded 'dislikes', did not change easily.
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Desperate 'Sik University' will actively participate in donations in kind, interviews with the head of Yeongyang County, and promote Yeongyang County to express its willingness to reflect. Attention is focusing on whether viewers who turn their back to 『Fisik University" will be able to open their minds, which will continue to focus on promoting Yeongyang-gun by preparing special contents that promote the region with popular characters in the channel.
soulhn1220@sportschosun.com