"What to play for" We have to win""Neighborhood Restaurant 2", revitalizing the area + catching two fun ones (Roundup)

Sep 03, 2024

'What to play for' We have to win''Neighborhood Restaurant 2', revitalizing the area  catching two fun ones (Roundup)
Seongbeom Heo Si-eun Jonathan Han Hye-jin Yoo Jeong-soo Hyung-jun Kim Myung-ha PD (from left). Photo courtesy = SBS



'Neighborhood Restaurant 2' adds fun to the revitalization of the region. What are you doing when you play?be determined to beat '

SBS's new entertainment program 'Sondae-myeon Hotple Neighborhood Restaurant Season 2' (hereinafter 'Neighborhood Restaurant 2') held a production presentation at the SBS headquarters in Mok-dong, Yangcheon-gu, Seoul on the 3rd and talked about the program. Producer Kim Myung-ha, MC Han Hye-jin, Yoo Jung-soo, Jonathan, guests Stacey Si-eun, CRAVITY Hyung-jun and Heo Sung-beom attended the production presentation.

'Neighborhood Restaurant' is a solution variety that recreates a representative place in an extinct area as 'Hotple'. If season 1 was the process of turning a neighborhood cafe on the verge of closing into a 'mouthed', season 2 will re-create the local representative place as a hot place by branding it according to local cultural characteristics.



'What to play for' We have to win''Neighborhood Restaurant 2', revitalizing the area  catching two fun ones (Roundup)
Seongbeom Heo Si-eun Jonathan Han Hye-jin Yoo Jeong-soo Hyung-jun Kim Myung-ha PD (from left). Photo courtesy = SBS
Producer Kim Myung-ha said, "I felt it while doing season 1." I felt that local extinction came to reality. Busan alone is in danger of extinction. I was thinking about ways to save the local culture, and I found a landmark with CEO Yoo Jeong-soo.

As for the landmark criteria "The first is the Gimhae Hanok Experience Edition. Next, a university campus in one city and a market in Seoul will be fixed. Last season, if one cafe was renewed, this time the scope was expanded. It would be nice to have many cities and ?, but I selected the most urgent places and places in need of help. I'm going to be with other cities in the next season as well."



The message I want to convey through the program is "It sounds grand to prevent local extinction, but I think it's great to make people feel attractive where they haven't been." 'Neighborhood Restaurant 2'We are trying to create a place where tourists can use it comfortably and local people can use it comfortably.'

'What to play for' We have to win''Neighborhood Restaurant 2', revitalizing the area  catching two fun ones (Roundup)
MC Jonathan Han Hye-jin Yoo Jeong-soo (from left). Photo courtesy = SBS
It is raising expectations with a new MC lineup as well as revitalizing the local economy on a grand scale with all-time scale, largest budget, longest construction period, and expanded worldview. Model Han Hye-jin and CEO Yoo Jeong-soo of 'Space Master'Jonathan will appear.



Han Hye-jin, who is famous for building private houses in Gangwon Province, said, `Private houses reflect the owner's tendency, and public buildings cannot be completely excluded from the taste of the builder, but they have to make use of the unique feeling of the region. Although I was born and raised in Korea, it was an opportunity to learn a lot about where I lived. If I hadn't done this program, I don't think I would have known the history of the region and the story that only the region has. It was so nice to know that. And I'm proud to be able to let you know why I should go there and why I should be interested in the area as a Korean."

Jonathan, who is from Gwangju, said "What I felt while traveling in the city was 'diverse". I spent elementary, middle and high school in Gwangju, but I was born in Congo. It's very diverse even within a large country. I think Korea is narrow, but it's amazing that there are all colors when you go to the region and see each person. There's also a historical background of acting like that, and it's so fun to start with that. When I see why I have to change it again and see it change next time, it's just learning," he said.

CEO Yoo Jeong-soo said "What we do is to eventually create a stylish house in the neighborhood or area, and the key is to revive the tourism business. There is a critical opinion that it is not enough to push ahead with tourism projects, but I agree too much. Still, I hope you think we do the best we can at the beginning and the beginning. It's just a question if you build a building on a large budget in an empty field with nothing, and create a local tourist street. Of course, we have a bigger budget than season 1, but I would like to let you know that we can change the region with a small budget. He emphasized that it would be nice to divide it into educational materials by saying, 'It's local branding that makes it that way.'

'What to play for' We have to win''Neighborhood Restaurant 2', revitalizing the area  catching two fun ones (Roundup)
Seongbeom Heo Si-eun Jonathan Han Hye-jin Yoo Jeong-soo Hyung-jun Kim Myung-ha PD (from left). Photo courtesy = SBS
The special MC lineup was also filled with 'hot'. In the first episode, group CRAVITY Hyeong-jun will appear to give off a unique sense of entertainment, and Stacey Si-eun, Billy Tsuki, Wei Kim Yo-han, and Heo Sung-beom will be together as special MCs for "Neighborhood Restaurant". They are special MCs for city-specific projects, and they will taste desserts of audition applicants for the 'Neighborhood Restaurant' reflecting the region's unique history and culture and give out their unique advice.

They heralded the charm of each city they had visited. First, Heo Sung-beom went to Eunpyeong-gu, Seoul with Miryang, and for example, Seoul felt like a racehorse, but Miryang could see the surroundings. I think my personality will improve a lot."

Then Si-eun "I went to Imsil, and I felt a lot of friendly atmosphere. I felt it was valuable because it also contained historical meaning. I met a lot of people living in Imsil, and they had a lot of affection for the neighborhood. I also get affection. It wasn't released, but I kept thinking about it because there were a lot of menus that I personally liked," he said with a smile.

Hyeongjun "I'm from Tongyeong, and I've been to Gimhae. I can hear the same dialect, so I personally feel comfortable. Gimhae was a place with a long history. There were many things I could learn from the program that I didn't know. It was good to know each history and the charm of the region. The air was good, too. There was a dessert that I tried for the first time while saying 'Neighborhood Restaurant 2', and it was a traditional Korean dessert. I think the taste that keeps coming to mind is scary, but it reminds me of it even when I come to Seoul. That's why it remains a very good memory." He recalled that time.

'What to play for' We have to win''Neighborhood Restaurant 2', revitalizing the area  catching two fun ones (Roundup)
MC Jonathan Han Hye-jin Yoo Jeong-soo (from left). Photo courtesy = SBS
Finally, Han Hye-jin said "Local cities are so difficult that there are no people on the road. The purpose of our program is not 'Let's go to a cafe in Gimhae', but 'Let's go to Gimhae'. I hope there will be many local cities. And 'What do you do when you play?' It can be difficult because of. It is expected to be very difficult. 'What do you do when you play?' I have to win, but I'd like to ask you a favor", he said, referring to the competition with other broadcasting companies' programs organized at the same time, drawing applause from the cast on the day.

SBS 'Neighborhood Restaurant 2' will premiere at 6:20 p.m. on Saturday, September 7.





rightlight@sportschosun.com