'Jadragon of Oh Sang-wook's Stand' Samsung Chairman Lee Jae-yong, 12 years after the late chairman Lee Kun-hee, will it lead to sports♥ again (at the Paris Olympics site)
Jul 28, 2024
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Chairman Lee Jae-yong was seen cheering in the Paris Grand Palais stands at the thrilling moment when Oh Sang-wook, the absolute ace of the 'Avengers (Fencing + Avengers), stabbed Korea's first gold medal in the fencing men's sabre on the 28th (Korea time). It was with Kim Jae-yeol, a member of the International Olympic Committee (IOC).
According to Samsung Electronics, Chairman Lee left for France on the night of the 24th and has a busy schedule such as business meetings and in-person meetings at the Olympics in Paris. Chairman Lee's experience in the Olympics is the first in 12 years since the late former president Lee Kun-hee, former director of the Lyum Museum of Art Hong Ra-hee, and Hotel Shilla President Lee Boo-jin cheered for Park Tae-hwan's swimming competition during the 2012 London Olympics. It is a well-known story in the sports world that Lee, then a member of the IOC, gave a clear explanation for Park Tae-hwan, who suffered an unprecedented disqualification in the 400m freestyle preliminaries for his second consecutive gold medal. In Trocadero Square, where the opening ceremony of the Paris Olympics was held on the 26th, former director Hong, Lee Seo-hyun, president of strategic planning at Samsung C&T, and Kim Jae-yeol, an IOC member, were also spotted watching in a raincoat. The Samsung family's love of sports at the Olympic site held in Paris, the city of culture and arts business, is attracting national attention every day.
Chairman Lee attended a luncheon for global entrepreneurs held at the Elysee Palace in Paris at the invitation of French President Emmanuel Macron on the 25th and joined Tesla CEO Elon Musk, Coca-Cola CEO James Quincy, YouTube CEO Neil Mohan, CEO Dave Riggs Eli Lilly and LVMH Chairman Bernard Arnault. Chairman Lee, a longtime partner in the Olympic Movement, also attended the 「'Paris Olympic Opening Eve Dinner" co-hosted by IOC President Thomas Bach and President Macron at the Louvre Museum along with former Director Hong La-hee to pray for the success of the Paris Olympics and Paralympics.
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At the Paris Olympics, Samsung Electronics is distributing about 17,000 'Galaxy Z Flip6 Olympic Edition' to participating athletes. In collaboration with the IOC, athletes on the podium directly shoot the moment of glory, and the 'Victory Selfie' program is operated at every awards hall. Ban Ki-hyun and Park Ha-joon, the men's 400m freestyle bronze medalists, the first medal of the Korean team, also left unforgettable memories with happy 'Selfie' on the podium.
Samsung Electronics also installed 'Galaxy S24 Ultra' on the team's boat along the Seine River at the opening ceremony of the Paris Olympics, supporting a vivid video of the 6km parade. The video was broadcast live around the world through the IOC's Olympic Broadcasting Service (OBS). Samsung Electronics also took over the plaza near La Defense Arena, where Hwang Sun-woo and Kim Woo-min are in full swing. The outdoor billboards overlapping the dynamic images of the "Galaxy Z Flip6" and the Paris Olympics athletes and the "OPEN ALWAYS WINS" in line with the Olympic slogan are catching the attention of fans around the world. Attention is focusing on whether Samsung Chairman Lee Jae-yong's move to the Paris Olympics 'Open', which seemed to distance himself from the sports scene for a while after the Park Geun Hye government's manipulation of state affairs, will lead to sports love again, leading to a crisis of Korean sports 'victory'.
Paris = Reporter Jeon Young-ji sky4us@sportschosun.com
sky4us@sportschosun.com
