SSG Landers Launches Three Limited Edition Collaboration Uniforms With Mitchell & Ness
Jul 15, 2024
|
Mitchell & Ness, who participated in the collaboration, is an American fashion brand released in 1904, and has produced uniforms for major professional sports teams in the United States, including MLB, NFL, and NBA. In particular, it has recently become very popular as a product that combines hip-hop and street fashion designs, and it plans to introduce trendy and sensual designs in this collaborative product.
The concept of collaboration between the two companies is 'The Origin', which was based on SSG's identity as a team called 球 and Mitchell & Ness' long-established tradition of making MLB uniforms.
There are a total of three products to be released this time: 'Red Uniform', 'Navy Uniform', and 'Cream Uniform'. First, SSG's wordmark was emphasized on the front of the 'Red Uniform', and on the back, the team's first wire-to-wire integrated winning year in the KBO League, '2022, was designed as a back number.
The `Navy Uniform' was then used with the mascot Randy to mean victory, and the number `559' symbolizing SSG was inscribed in the back number. Finally, 'Cream Uniform' is a reinterpreted design of the club's Incheon-gun uniform, and '1904', the first year of Korean baseball, is expressed on the back of the uniform.
The price of the limited edition uniform will be 139,000 won for the "Red Uniforms", 99,000 won for the "Navy Uniforms", and 199,000 won for the "Cream Uniforms", and online sales will be held at the club's official online store 'SSG.COM' and the club's official online store 'SSG Landers SHOP by Emart' from 10 a.m. on the 15th (Mon). It will be available offline from 10 a.m. on the 19th (Friday) at E-Mart Training Store, Gyeyang Branch, and Yeongdeungpo Branch, and from 16:30 a.m. on the same day, it will also be available at the Landers Shop by Emart in Incheon SSG Landers Field.
Meanwhile, SSG, which is the first professional sports club in Korea to collaborate with Mitchell & Ness, plans to continue its collaboration with global brands starting with this collaboration.
youll@sportschosun.com
