The viewer rating is also high due to 'Park Hyun-kyung' and it's up to 2.047%...This season's highest ratings
Jul 01, 2024
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According to viewer rating research firm Nielsen Korea, the average viewership of the KLPGA Tour 'McCall Mona Yongpyong Open with SBS Golf ', which was broadcast live on SBS Golf for three days, was 0.720% and the final round was 1.134% (based on paid households in the metropolitan area). This year is the highest KLPGA broadcast exclusively by SBS Golf and the highest ratings ever since the creation of the 2015 tournament. Previously, the best record of 'McCall Mona Yongpyong Open with SBS Golf ' was the 2020 tournament (1.035% in the final round), when Kim Min-sun 5 won.
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Park Hyun-kyung, who won seven games in total, won four in overtime alone. Park Hyun-kyung, who went to Game 4 of extra time with Yoon Na in last week's 「BC Card Hankyung Ladies Cup」, also showed her temper as an adventurer in extra time for two consecutive weeks. The viewership soared to 2.047% (around 4 p.m.) at the moment of the fierce first and second overtime struggles with Choi Ye-rim, who was aiming to win his first career championship.
Recently, the KLPGA Tour has been on the rise for two consecutive months, breaking the highest ratings of each tournament. The interest of viewers is also growing as star players such as Park Hyun-kyung, Lee Ye-won, Yoon Na, and Park Ji-young continue their thrilling matches and dramatic overtime matches.
The KLPGA will hold 'Lotte Open' at Bears Best Cheongna in Incheon for four days from the 4th. Defending champion Choi Hye-jin and Kim Hyo-joo, who will enter the Paris Olympics, will compete in a fierce shot match with KLPGA flagship players for the championship cup.
hschung@sportschosun.com
