Shin Mun-seon announces his candidacy for the election of the 55th president of the Korea Football Association, Chung Mong-gyu and Heo Jung-moo 'Three-way War' Race
Dec 03, 2024
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Candidate Shin said in a press release on the 3rd, `The Korea Football Association must change. Chung Mong-gyu's executive branch should be the last time the chaebol owners administer the administration. The Japanese Football Association is in charge of administration by a football CEO in his 40s who is a professional player and former national team member. Among the strategies of the Japan Football Association, the most important thing to note is to use the image of the national team, affectionately called 'Samurai Blue', to conduct business with companies
It's a partnership to cover the budget for football administration, and it's about the performance of football
We're making a huge investment. Now, the CEO of the Korea Football Association should be able to maximize the sales of the Korea Football Association by taking over the administration of experts who understand soccer and have business skills. The newspaper's executive team will be a fair society that gives opportunities to talented, hard-working players' he declared his candidacy.
He will be reborn as a football association that serves players, everyday footballers, and soccer-loving people. The Korea Football Association will lay down its soccer power and open an era of `customer impressions' that supports companies with sponsors, players, and teams, as well as local governments and the people who are soccer fans. I will change the brand of the Football Association, which has become the epitome of corruption and loss of fairness with football partners with abilities, honesty, and a spirit of challenge, to an image that is a symbol of clean fairness. We will go to work and leave work with our employees and do our best to expand the soccer market. As the CEO of the Korea Football Association, strict evaluation will be received as business performance. And I will be evaluated for the implementation and achievements of the KFA reform' he said.
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There were also criticisms of current chairman Chung Mong-gyu. Candidate Shin said, `The confusion of the Korea Football Association was caused by the involvement and domination of the top-down method by the chairman who did not properly understand the technical area of soccer and the business characteristics of the appointment of the national team leader. The great administrative mistake caused by Chairman Chung's self-righteousness served as an excuse for the irreversible crash of the brand value of the Korea Football Association and will be a bomb that will cause great losses to the KFA's business in the future.'
Candidate Shin said that out of the 118.1 billion won in business revenue from the Korea Football Association in 2023, a total of 49.3 billion won will be government subsidies, including 27.7 billion won in government subsidy revenue and 21.5 billion won in lottery revenue. This is equivalent to 41.7% of the business revenue of 118.1 billion won as subsidies or lottery profits, which are government subsidies. In fact, the Korea Football Association's net business revenue is about 68.8 billion won. The details of about 68.8 billion won excluding government subsidies and funds are 14.6 billion won in brokerage fee income, 16.8 billion won in admission fee income, and 28.4 billion won in sponsor income. The Korea Football Association's 2022 business revenue was 124.9 billion won. Among them, government subsidy revenue was 12.9 billion won, and lottery revenue was 21.5 billion won, a total of 34.5 billion won, receiving government subsidies and funds equivalent to 27.6% of the business revenue. He also said that since the net business profit excluding this is about 90.4 billion won, Chairman Chung Mong-gyu's management performance is disastrous.
He said, "'It is the result of the modern family's long-term monopoly over the Korea Football Association. The president of the Korea Football Association and the president of the professional football federation, who are swayed by his flattering and flattering aides without reflection, effort or research, join hands and urge them to leave the Korean soccer field in the name of a footballer,' he added.
As an immediate administrative measure for the audit results of the Ministry of Culture, Sports and Tourism, candidate Shin will recover cooperation with the government to discuss closely and appropriately with the government on the issue of continuous inflow of government subsidies and penalty for five times the amount of subsidies provided to the Cheonan Football Center. ▲ Upon notification of the results of the audit by the Ministry of Culture, Sports and Tourism, an executive branch will be formed as soon as possible to take corrective action to ease tensions with the government and to relocate the main office of the Korea Football Association to the Cheonan Football Center. ▲ The decision to relocate the main office of the Korea Football Association to the Korea Football Assoc
Transfer of authority to the Professional Federation ▲ Completely review the training system for soccer leaders and operate it fairly, common sense, and transparently ▲ The Federation of elementary, middle, and high schools, which was absorbed/integrated by the Korea Football Association, will be independently reviewed to revitalize stagnant school football.
epi17@sportschosun.com