Choi Hong-hoon, Hotel Lotte Lotte World Adviser, Chairman of the Korea Ski and Snowboard Association X Harbin Winter Games (Official)
Jan 21, 2025
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The Korea Ski and Snowboard Association announced on the 21st that Chairman Choi Hong-hoon plans to take office at the regular general meeting of representatives to be held at the Olympic Hall in Songpa-gu, Seoul on the 23rd. Chairman Choi Hong-hoon ran alone in the 25th presidential election and was confirmed through a review by the association's election management committee on the 10th. Choi joined Hotel Lotte in 1989, and Choi served as Lotte World's CEO from 2022 to last year after serving as Lotte World's sales head. Choi's term is until January 2029.
Choi was also appointed as the head of the Korean national team at the Harbin Winter Asian Games, which will be held for the first time in eight years from the 7th to the 14th of next month. Chairman Choi will make every effort to prepare the national athletes to perform well at the Harbin Winter Asian Games and the 2026 Winter Olympics in Milan and Cortina D'Ampezzo" expressed his determination.
Lotte Group has been the chairman of the Korea Ski and Snowboard Association for 11 years since Lotte Group Chairman Shin Dong-bin took the helm in November 2014. Thanks to Lotte Group's full support, Korean skiing achieved its first Olympic medal in 58 years by winning a silver medal in the 2018 Pyeongchang Winter Olympics after winning the gold medal in the 2016 Lillehammer Winter Youth Olympics, four gold medals, eight silver medals, and eight bronze medals at the 2017 Sapporo Winter Asian Games.
Reporter Jeon Young-ji sky4us@sportschosun.com
This article was translated by Naver AI translator.
